2016-08-23 14:52:00

Apple Inc., #AAPL [NASD]
Consumer goods, Electronic equipment, USA

Financial performance:

Index –DJIA, S&P 500; Beta – 0.93; 
Capitalization - 534.66 В; Assets profitability - 19.20%; 
Revenue - 75.9 В; Average volume – 47.64 М; 
P/E – 10.25. ATR – 3.09.

Analytical review:

  • The Company has the 1st biggest capitalization among the issuers listed on the US stock market.
  • The Company published an ambiguous corporate report on the third quarter of the fiscal year 2016. Investors felt positive about the company's results and Apple Inc.'s stock therefore grew by over 10.5% last month. According to the press release, the company's revenue dropped by 14.6% to 41.8 billion USD. Apple's net profit decreased 23% to $1.42 per share. However, the Company's results exceeded market expectations. Analysts expected the revenue and profit at 41.8 billion USD and $1.39 per share, respectively.
  • The company's main subdivisions showed diverse dynamics. iPhone sales dropped 15% to 40.4 million. The revenue for this sector dropped 23% to 24 billion USD. iPad sales grew 7% to 4.9 billion USD. Apple Music and Apple Pay revenues grew 19% to 5.98 billion USD;
  • The company announced an updated forecast for the fourth quarter of the current fiscal year. The management expects the revenue at 45.5-47.5 billion USD, which is significantly higher than analysts' forecast of 45.7 billion USD;
  • Big investment company Berkshire Hathaway Inc. has lately increased its share in Apple Inc. by 55%. Warren Buffet's company currently holds 15.23 million shares of Apple Inc as compared with a previous value of 9.81 million shares.


  • Investors feel optimistic about the techno-giant's results in the third quarter of the fiscal year 2016. Th Company's growth potential is quite significant. The updated forecast will consolidate investors' confidence in the company.
  • Thus, we expect that the company's quotes will be rising in the nearest future.

Trading tips for Apple Inc.'s CFDs

Key levels:
Support levels: 107.75 USD, 106.00 USD, 104.15 USD
Resistance levels: 110.00 USD, 111.50 USD

Medium-term trading, H1
The issuer is currently trading near a support level of 107.75 USD. Once this level steadies and relevant confirming signals appear (Price Action patterns, for example), we recommend searching for market entry points to open long positions. Risk per trade: no more than 2% of equity. Stop order shall be placed a bit below the signal line. We recommend that prospective profits should be fixed partly at the levels of 110.00 USD, 111.50 USD and 114.00 USD, with Trailing Stop applied.

Medium-term trading, H1
Medium-term trading, H1

Short-term trading, M15
The issuer is currently trading between the local support and resistance levels of 108.10/108.70 USD. We advise you to search for market entry points once these levels are broken and tested. Positions shall be opened in the direction of the signal line and the nearest support/resistance level. Risk per trade: no more than 3% of equity. Stop order shall be placed a bit above/below the signal line. Prospective profits shall be fixed partly, at 50%, 30%, and 20% of a prospective fluctuation, with Trailing Stop applied.

Short-term trading, M15
Short-term trading, M15